Privacy Policy
Last Updated: October 11, 2026
1. Introduction
Welcome to freshfarmmart. We respect your privacy and are committed to protecting the personal information you share when visiting our website, browsing our products, or placing an order.
This Privacy Policy explains what information we collect, how we use it, when it may be shared, and the steps we take to protect it.
By using our website, you acknowledge that you have read this Privacy Policy.
2. Information We Collect
We may collect the following categories of information when you use our website.
Personal Information
When you place an order or create an account, we may collect information such as:
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Full name
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Billing and shipping address
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Email address
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Phone number
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Account login details
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Order history and purchase details
Payment Information
Payments may be processed through third-party payment service providers. We may receive payment status, transaction references, and related information necessary to manage your order.
Your complete payment card details are generally handled by the relevant payment provider rather than stored directly by our website, depending on the payment method and configuration.
Technical Information
When you visit our website, certain technical information may be collected automatically, including:
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IP address
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Browser type and device information
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Operating system
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Pages visited and browsing activity
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Date, time, and duration of website visits
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Cookies and similar technologies
3. How We Use Your Information
We may use your information to:
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Process, confirm, and deliver orders.
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Manage payments, cancellations, returns, and refunds.
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Create and maintain customer accounts.
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Respond to questions and customer support requests.
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Provide order updates and delivery notifications.
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Improve our website, products, and shopping experience.
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Detect fraud, prevent unauthorized transactions, and protect website security.
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Comply with applicable legal and regulatory requirements.
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Send promotional communications where permitted and, when required, with your consent.
4. Cookies and Similar Technologies
Our website may use cookies and similar technologies to improve functionality and understand how visitors interact with our services.
These technologies may help us:
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Remember items in your shopping cart.
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Maintain account sessions.
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Remember preferences.
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Understand website traffic and performance.
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Support advertising and marketing activities, where enabled.
You can manage cookies through your browser settings. Disabling certain cookies may affect website features, including shopping cart and checkout functionality.
5. How We Share Your Information
We do not sell your personal information as part of our ordinary business operations.
We may share relevant information with trusted third parties when necessary to operate our website and fulfill your orders, including:
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Payment providers: To process transactions and refunds.
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Shipping and logistics partners: To deliver products to your address.
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Website hosting and technology providers: To maintain website functionality and security.
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Analytics and marketing providers: To understand website usage and support marketing activities, where enabled.
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Professional advisers and authorities: Where necessary for legal compliance, fraud prevention, or the protection of our rights.
These parties may process information according to their own privacy terms and applicable legal obligations.
6. Data Security
We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.
We encourage customers to use strong passwords, protect their account credentials, and avoid sharing sensitive information through unsecured channels.
7. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including order fulfillment, customer support, accounting, dispute resolution, fraud prevention, and legal compliance.
Retention periods may vary depending on the type of information and applicable legal requirements. Information that is no longer required will be deleted, anonymized, or securely disposed of where appropriate and legally permitted.
8. Your Privacy Rights
Subject to applicable law, you may have the right to:
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Request access to your personal information.
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Request correction of inaccurate or incomplete information.
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Request deletion of personal information where legally permissible.
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Withdraw consent where processing is based on consent.
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Raise concerns or submit a grievance regarding the handling of your information.
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Exercise any additional rights available under applicable privacy laws.
Some information may need to be retained to fulfill legal obligations or resolve outstanding transactions.
9. Third-Party Websites and Services
Our website may contain links to third-party websites, payment services, or other external platforms.
We do not control the privacy practices of these third parties. We encourage you to review their privacy policies before sharing personal information with them.
10. Children’s Privacy
Our website is intended for a general audience and is not specifically directed at children.
We do not knowingly collect personal information from children in violation of applicable law. Where required, a parent or legal guardian may contact us through the website’s available support channels to request appropriate action regarding a child’s information.
11. Marketing Communications
Where permitted by law, we may use your information to send product updates, offers, and promotional communications.
You can opt out of promotional emails or messages by using the unsubscribe option provided or following the available opt-out instructions.
Even if you opt out of marketing communications, we may still send essential messages relating to orders, payments, deliveries, security, or other service-related matters.
12. Data Transfers
Some of our service providers may process information on servers located outside your state or country.
Where personal information is transferred or processed across jurisdictions, we aim to ensure that the processing complies with applicable legal requirements and appropriate safeguards.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our website, business practices, technologies, or legal obligations.
Any revisions will be published on this page with an updated date. We encourage you to review this policy periodically.
14. Contact and Privacy Grievances
If you have questions, concerns, or requests regarding your personal information, please use the contact or support options available on the freshfarmmart website.
Please include sufficient details to help us understand and review your request. We may need to verify your identity before taking action.
15. Applicable Law
This Privacy Policy is intended to operate in accordance with applicable laws and regulations in India, including relevant data protection and consumer protection requirements.
Where applicable law provides you with additional rights or protections, those rights will remain unaffected by this policy.
16. Your Acceptance
By accessing or using the freshfarmmart website, you acknowledge that you have read this Privacy Policy. Where consent is legally required for a particular type of data processing, that processing will be handled in accordance with the applicable consent requirements.